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Joanna Penn

Author and micro-publisher Joanna Penn on living a creative entrepreneurial life

EPISODE 23 OF THE REPUTATION REVOLUTION PODCAST Thanks to breakthroughs in technology, it’s never been easier to publish your own book and have it available for purchase anywhere in the world. Joanna Penn is a London-based (but location-independent) New York Times best-selling author, speaker, blogger, podcaster and micro-publishing entrepreneur; she has written seven fiction and four non-fiction […]

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Thought Leader Minute

Thought Leader Minute: SlideShare – YouTube for PowerPoint

TRANSCRIPTION: As an aspiring thought leader, SlideShare really needs to be on your radar. Think of it as YouTube for PowerPoint presentations. Now you can upload PowerPoint, PDFs, Keynote. You can also publish documents and video. Another reason to be on SlideShare is that it’s very popular with business people. Its audience is over 60 […]

write a book

Why aspiring thought leaders should consider writing and publishing their own book

EPISODE 22 OF THE REPUTATION REVOLUTION PODCAST For the aspiring thought leader, publishing a book is not only a professional milestone, it can also serve as a foundational element of their positioning in the marketplace. In this special ‘PR Warrior Unplugged’ episode of Reputation Revolution, I riff on the concept of self-publishing versus going through a traditional […]

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Overcoming the roadblock of ‘putting yourself out there’ in the public arena

EPISODE 21 OF THE REPUTATION REVOLUTION PODCAST To become an effective and visible thought leader, you must put yourself and your thoughts and ideas out into the public arena. This may be via a combination of forums, including public speaking, blogging or podcasting, writing articles for the media or being interviewed by bloggers, podcasters or journalists, as […]


Champers and breakdancing: The tale of two book launches

Steve Sammartino holds court at his book launch. PIC: Josh Rowe I’ve been blessed and humbled to attend not one but two book launch events this past week (and no, I don’t work for a publisher – this is not a weekly occurrence for me!). Why “blessed and humbled”? Because both books have been written […]


From unknown to expert with Catriona Pollard, founder of CP Communications

EPISODE 20 OF THE REPUTATION REVOLUTION PODCAST If you’re a business professional, change agent, coach, consultant or author – raising your profile and establishing your bona fides is all part of doing business today. But with so many options to promote your personal brand and reinforce your credentials, it’s so easy to become bamboozled to the point where […]

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Three things thought leaders and business professionals can learn from successful bloggers

The emergence of new media technologies that allow anyone with passion and purpose (and a functioning internet connection) to become their own media channel has seen a changing of the guard in many industries, with individuals seemingly coming out of nowhere to stamp their authority and knowledge leadership. For years, leaders within particular industries – the highly visible […]


Building million dollar relationships with mentor and speaker, Danielle Storey

EPISODE 18 OF THE REPUTATION REVOLUTION PODCAST Danielle Storey is communications director of the wonderfully-named The Cartridge Family, which supplies printers, toners and inks for the small business and corporate markets. She’s a professional speaker and mentor, a member of the Expert Panel for Business Victoria and former president of National Speakers Association Australia (Victoria). Danielle’s passion is to encourage Australia […]


Introducing Sydney Content Marketing Masterclass with Valerie Khoo & Adam Franklin

I’m rapt to be joining forces with two of my favourite people (and fellow Wiley authors) – the super smart and savvy Valerie Khoo and Adam Franklin – for a Content Marketing Masterclass in Sydney on THURSDAY, AUGUST 7. This will be an intensive one-day workshop for businesses wanting to gain a practical understanding of […]


Eight personal branding lessons from the ‘Top 40 Social Selling Marketing Masters’

Technology solutions business Kitedesk recently published an infographic that highlighted the Top 40 Social Selling Marketing Masters (see below). It’s a great list, featuring a veritable who’s who of the social media and content marketing world. What struck me when I first saw the infographic wasn’t necessarily about each listed individual’s ability to ‘sell socially’ […]