I help companies, organisations and individuals to tell their story, grow their audience and connect more effectively with today’s information-overloaded marketplace.
My stock-in-trade is strategic PR and communications strategy but with a heavy skew towards content marketing and social media. Put another way, I help my clients harness the power of owned, earned and social media to build public recognition for their business or personal brand.
CONSULTANT & ADVISER:
I am a principal consultant and founding partner of content-driven public communications firm, Zoetic Agency, based in Melbourne. I develop and help execute content-driven marketing communications programs for fast-growing businesses, including professional services firms and B2B companies, as well as government agencies and constituent-based organisations. More information on clients and industry sectors served.
I also advise communications teams within large organisations as well as PR agencies on how to more effectively leverage the power of social media and content marketing for their brand or clients. MORE
PERSONAL MENTOR FOR INDIVIDUALS
I selectively mentor entrepreneurs, authors and aspiring thought leaders to develop their platform and build their personal brand. MORE