Generating media exposure is a powerful way to boost not only your professional profile, but also enhance your credibility and authority in the industry or the profession in which you operate. But …
There are strong reasons to start a blog for your business … and a few reasons why you shouldn’t!
Want to listen instead? I like to call blogging the traditional social media because it's been with us for such a long time and, compared to Clubhouse, Instagram and TikTok, it can sometimes look …
197: How to create change by building a movement with Jane Evans from Uninvisibility
If you've ever thought about, or been inspired by, the idea of building a movement to create change around a cause or issue you're passionate about, I have quite the story for you on this episode of …
196: How to build your reputation through writing with Sarah Mitchell
Sarah Mitchell is a copywriter and a content marketing strategist who is on a mission to make the world better for readers everywhere. So who better to talk about building your reputation and …
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Building a trusted personal brand is like banking a pension for your future
Want to listen instead? A fair bit of work is required to build a professional thought leadership positioning within an industry. But the rewards that come with being an influential public voice …
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195: How social media can make you a better leader, with Damian Corbet
'Social savvy' leaders are still pretty rare. The ones who are doing it are doing it well. If you want to join them, Damian Corbet can help! Damian founded the The Social C-Suite, to help …
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How to use content to grow your sphere of influence
The dictionary by Merriam-Webster defines influence as “the power or capacity of causing an effect in indirect or intangible ways.” Let's face it, we are all trying to influence some kind of …
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194: Unpacking Stephen Waddington’s thought leader journey
Stephen Waddington is a genuine thought leader in the PR and communications space. A highly experienced business advisor and trouble-shooter, he is the founder of Wadds Inc., a UK-based …
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