Books and Reports

 

Content Marketing for PR: How to build brand visibility, influence and trust in today’s social age. Are you struggling to cut through the noise and convey your message to the marketplace? Become your own media channel and tell your stories like a PR pro! We live in a fast-paced, digital-first world cluttered with brands and individuals telling the world how great they are. It’s no wonder consumers are so cynical and distrustful. They resent being interrupted with meaningless ads, pitches and promotional messages. They simply don’t care about you or your business—because you haven’t given them a reason to.  MORE INFORMATION

 

microDOMINATION: How to leverage social media and content marketing to build a mini-business empire around your personal brand examines the rise of a new breed of entrepreneur who leverages the Internet to build their personal brand and grow their business on a global scale. The central tenet of the book focuses on the emergence of ‘micro mavens’ who develop their own media platform, build their brand via social media, and grow significantly-sized businesses literally from the comfort of their own home or for some, on the road somewhere.  MORE INFORMATION

 

personal branding report10 Powerful Ways to Turbo-Charge Your Professional Profile in the Marketplace. Today’s marketplace is crowded, noisy, interactive, multi-channel. Standing out and resonating with your story and your message has never been more challenging. In this special FREE report I share ten ways to put a proverbial rocket under your professional profile so you start getting noticed in the marketplace. Start taking charge today. Your business, cause or career will thank you for it! DOWNLOAD NOW

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