What does the media look for in an expert commentator?
Having expertise around a particular subject or topic is one thing, but being able drive intelligent conversation around your knowledge is what the media is looking for in an expert commentator, says Nic Hayes from Media Stable, an online directory that connects the media…
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162: From cop on the beat to recognised global thought leader with cyber safety expert, Susan McLean
This week’s episode focuses on the story of ‘cyber cop’, Susan McLean. Susan is a world-recognised leader in the area of cyber safety and young people, and was the was the first Victoria Police Officer appointed to a position involving…
161: LinkedIn marketing in 20 minutes a day with expert guest Adam Franklin, Bluewire Media
This episode of Reputation Revolution takes a deep dive into LinkedIn and how thought leaders and professional experts can leverage the platform to build their profile and generate more leads for their business. Our featured expert guest is author, social…
Filling the white space
At one point, our professional personal brands are surrounded by a lot of ‘white space’. As the saying goes, your personal brand is “what people say about you when you’re not in the room” – people’s collective experience of having…
160: Unleash your rockstar personal brand | Expert guest Jonathan George, the Human Hitmaker
My guest on this episode of the podcast is CEO of JG Entertainment Jonathan George, also known as ‘The Human Hitmaker’. Jonathan has spent the past 20 years creating rockstar brands for celebrities, entrepreneurs, and influencers, with over 150 million…
How I went from nervous wreck to professional speaker
It wasn’t all that long ago I was in a similar boat to the one many professional people find themselves in. I HATED public speaking, pure and simple. The thought of getting up in front of an audience to deliver a presentation…
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159: Building a memorable B2B thought leader brand with expert guest Lauren Kress – ‘The Business Scientist’
For this episode of Reputation Revolution, I was joined by Lauren Kress , aka ‘The Business Scientist’. We talked about what it takes to build a memorable market-leading personal brand in the B2B space. This is a broad-ranging conversation that…
158: What’s stopping you from writing a book? | Expert guest Bec Evans – writing productivity geek & co-founder of Prolifiko
Bec Evans is a self-confessed writing productivity geek. As a co-founder of Prolifiko, Bec and her husband Chris help writers become more productive so they can focus on finishing the book they’ve started. Prolifiko provides 1-on-1 productivity coaching for writers…
157: Building an audacious empire around your personal brand and expertise | Interview with Leanne Woff
You’re on a mission – to do things differently, to make an impact, to reach further and be brilliant in the process. You’re determined, there are few who can keep up with you as you make leaps and bounds. Welcome…
I’ve just deleted over 14,000 marketing emails. Here is what I learned …
I’ve just deleted over 14,000 marketing emails from a Gmail account I rarely look at and which I set up specifically for spam, errr, sorry, I mean subscriptions. That’s a good chunk of my time I’ll never get back! OMG!…
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